Exclusive Industry Report 2026
The First Industry Study on Accessibility on German Hotel Websites
19,441 Hotel Websites: A Study. Clear Insights. Find out where the industry really stands on digital accessibility—with exclusive benchmarks, surprising insights, and concrete recommendations for action.
Why You Should Read This Study
Since June 28, 2025 , the Accessibility Enhancement Act (BFSG) has also applied to many hotel websites. But how well-prepared is the industry really?
Our study provides reliable answers for the first time, rather than mere speculation. To this end, we analyzed 19,441 hotel websites and evaluated the results. This gives you a unique insight into the current state of digital accessibility in the German hotel industry.
Largest database
19,441 hotel websites analyzed.
Industry Benchmarks
Compare hotels by size, star rating, region, and hotel chain.
Surprising Findings
Results that surprise even industry experts.
Specific Recommendations
Practical recommendations for hotel operators.
Here's what you can expect from the study
- Introduction: Across 27 pages, you’ll gain exclusive insights into the current state of digital accessibility on German hotel websites—thoroughly analyzed and presented in an easy-to-understand format.
- Industry Overview: How accessible are German hotel websites really? The study provides the first comprehensive overview of the industry.
- Surprising Findings: Why, of all places, 4- and 5-star hotels perform worse on average than smaller hotels.
- Benchmarks & Rankings: Comparisons by star rating, federal state, hotel size, location type, and Germany’s largest hotel chains.
- Analysis & Outlook: The most important findings summarized and contextualized in an easy-to-understand way—with a look at what hotels should keep in mind right now regarding digital accessibility.
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