Increasing turnover through online voucher sales in the hotel industry

Seems good, is good - for more turnover and profit!

What is more lucrative than a hotel guest who pays the full price without discount and commission long in advance? Answer: a voucher buyer. Sounds strange? But it's easy to understand with a little thought!

Vouchers as popular gifts

What, Christmas again? Valentine's Day? Birthday? When it comes to gifts for loved ones, vouchers for hotel accommodation or restaurant visits are becoming increasingly popular. growing in popularity. Hotels that want to earn money here should have a well-functioning and and easy to use voucher store into their website.

Voucher type determines the tax

There are various providers on the market that offer voucher shop solutions especially for the hotel and gastronomy and offer not only the sale and handling, but also the sales tax treatment of the vouchers sold. If VAT is due on specific and non-transferable service vouchers (e.g. the candlelight menu for two people) when the voucher is purchased, it is only due on value vouchers (e.g. €100 credit for an overnight stay/breakfast) when the voucher is actually redeemed. is actually redeemed.

Vouchers bring liquidity

And by the way, only approx. 70% of all hotel vouchers. That means: for 30% of the voucher sales you will never have to provide anything in return. They are, so to speak, interest-free loans without a repayment date.

Our recommendations

We have looked at various providers for you and recommend, for example, the solutions from Incert, Voucherbooking, Firstvoucher, E-Guma and Gurado. Not least because they "go the extra mile" and sell vouchers directly in various places on your website (Quickbooking, teasers on room and arrangement pages), but also via newsletters, social media and ad campaigns.

But we still have vouchers for you even many more advantagesNew customers become aware of you and generate additional sales during their stay. You receive new addresses for future marketing campaigns. Your voucher store sells for you 24/7 and you can also easily use vouchers as a means of complaint handling and issue them.

What a good store should be able to do

In order for you to benefit from all the advantages, your voucher store should have a few essential features: The vouchers must be immediately available for download be available immediately and payment methods such as PayPal, credit card and instant bank transfer. can be paid for. The more the voucher can be personalized with photos, greetings and personalized with photos, greetings and names the more attractive it is as a gift.

Everything thought of with hellohotel

However, the store should also be usable by your front desk for be usable for personal sales on site and allow the vouchers to be sent by post. Ideally, the vouchers can even be redeemed in redeemed in your online booking system. And of course the voucher store should be visually adaptable to your website. your website. And the best news at the end: You have all this and more with your hellohotel-website, because all the voucher shop solutions recommended above and more can be easily integrated here.